Your 3-Step Brow-Shaping Blueprint

With endless ways to style and shape your brows, it can sometimes feel overwhelming to know where to start. And given that no two brows are the same, the journey to getting the “perfect” eyebrows can look a little different for everyone. That said, there are some general tips and tricks you can try to help get you there. Continue reading to discover 3 ways to get the best brows of your life, including the best pro tips to try and the top at-home products to experiment with — most of which you may already have in your makeup bag.

Step 1: Assess Your Shape

We always suggest working with the natural shape of your eyebrows. Using your tweezers as a guide, hold them up to your eyebrows to measure where to begin. Start by aligning your tweezers with the top bridge of your nose as pictured, not at the widest point as is often suggested. 

For the tops of your brows, hold the tweezer while angling it in the same direction as you move up toward the peak. To find your arch simply take one finger and gently pull upward. This slight lift will assist you in determining the level of arch you desire. 

Step 2: Align and Tweeze

The art of brow shaping can be distilled into a few simple principles: respecting your natural brow shape, enhancing your existing features, and refraining from overdoing it. Aim for a refined, more polished rendition of your existing shape. We recommend every four to six weeks as a general rule of thumb. Remember, simplicity often yields the best results in achieving your desired look.

The Tools

When it comes to removing stray hairs, tweezers are the way to go. The benefit of tweezing is that you're pulling by the root which slows the growth of the hairs over time. Also, every last hair makes a statement, so precision is everything. 

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Step 3: Fill Your Brows

Grooming is complete, now it’s time to fill, set and forget! To keep the look natural, be mindful not to apply too much pressure when filling in the centre of your brows. Wherever you notice sparser areas, simply apply a bit more pressure. Begin by tracing the top of the brow and then again with the bottom. If you desire a more pronounced arch, just add a touch more colour and gently brush it through. Finally, lightly fill in the middle section.

The Tools

There are so many options when it comes to eyebrow products, so we’re here to help you find the right one. First: Think about your brow goals. Are you trying to fill in sparse spots and add definition? Grab an angled brow pen like Dual Brow. Are you trying to lightly shape and comb your hairs? Swipe on a tinted brow gel. Not sure what you need? Don't be afraid to play around with a few products—there's no right or wrong, so just focus on finding the best product for you. To get you started, we've rounded up our best-selling brow formulas, each yielding different results and benefits.


The precise tip of the Brow Define makes it ideal for adding crisp definition or adding hair-like strokes to fill in sparse areas. The retractable, ultra-fine tip makes for a super-natural effect, as does the soft, blendable formula which is enriched with Castor Oil to stimulate hair growth. The built-in spoolie allows you to groom for a sublte, blended finish.


This mechanical twist-up pomade offers the precision of a traditional pencil with an angled tip for added control and detailing. A dual-ended tinted brow gel allows you to brush through brows and Coconut Oil works to nourish and moisturise while carnauba wax helps hold hairs in place for all-day wear.


The Brow Fibre is made up of tiny microfibers that adhere to your brows, instantly making them appear fuller, while the natural pigment simultaneously adds definition. Easily buildable, you can swipe on a small amount for a more natural effect, or gradually layer if you’re going for a bold brow look. The small and tapered brush makes for a seamless and precise application, and the brow-benefiting formula is also long-wearing, water-resistant and enriched with Moringa Oil for conditioning and Laminaria Digitata for hair growth. 


If it’s bold, sculpted brows you’re looking for then the Brow Sculpting Clay is set to become a staple. The unique Kaolin Clay formula is smudge-proof and water-resistant for all-day wear and is enriched with ancient Abyssinian Oil to condition and promote brow health. Featuring a fine-angled brush for easy application with ultimate precision. 


Delivering a subtle wash of colour, this universally tinted gel can be used on the brows and lashes. Enriched with Star Anise and Rosemary Extract to promote lash and brow growth as well as bioavailable essential B-complex vitamins and minerals for lash health. The brush is also specially shaped to coat the hairs evenly and shape them in one fell swipe.

Looking for more information on our brow collection or guidance on choosing the right formula and shade? Book in for a complimentary digital beauty consultation or use our live chat to speak with an Eye of Horus beauty expert.